Moody Eater
Concept
Charles, Malene
Role(s)
Branding, Photography, Design, UX/UI, UGC, Content Creation
Date
Jan 2017 – Present
Moody Eater was a passion project born out of the love of food and the obsession with the cookbook.
Brief
The brief was to create a web portal for the Moody Eater. For the Xennial who enjoys eating intuitively & interested in purchasing previewed cookbooks that fit their lifestyle. This is a place for recipes that are created by industry professionals to be tested and rated without bias.
Create branding, guidelines, UGC content for the platform.
Video – UGC
Storyboarding, film, edit, and post-production by CM Studio.
Short Form (IG,TT)
Long Form (YouTube)
Day In The Life, Recipes, Cookbook Highlights
Complete recipe review, referencing highlights from original creator(s)
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